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	<title>GSPR Marketing Communications</title>
	<link>http://www.gspr.co.uk</link>
	<description>Raise your profile, win more business</description>
	<lastBuildDate>Thu, 08 Apr 2010 15:42:16 +0000</lastBuildDate>
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		<title>Recycling rubbish &#8211; shouldn&#8217;t we be responsible for our waste?</title>
		<description>Recycling rubbish - shouldn't we be responsible for our waste?
Should we interfere with rubbish collection?  Should we pay according to the amount of packing/food waste we generate?  Shouldn't we be rewarded for composting, sorting and recycling? The Guardian's Society blog's is amused by the Daily Mail's take on our right ...</description>
		<link>http://www.gspr.co.uk/2010/04/recycling-rubbish-shouldnt-we-be-responsible-for-our-waste/</link>
			</item>
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		<title>How the Thames could generate electricity</title>
		<description>Fascinating green, low carbon solution to renewable energy for the city - and not necessarily harmful to wildlife!

Could the Thames help power London?

The Environment Agency certainly thinks so and is inviting tenders for firms to deliver new hydroelectric systems

By Rachel Fielding, BusinessGreen, 31 Mar 2010

The Environment Agency is inviting tenders for ...</description>
		<link>http://www.gspr.co.uk/2010/03/how-the-thames-could-generate-electricity/</link>
			</item>
	<item>
		<title>Reducing landfill waste and getting a grant!</title>
		<description>NLWA offered funding to reduce landfill waste
25/03/2010 14:38:22
The North London Waste Authority (NLWA) has been offered funding of £258 million to help it reduce the amount of rubbish going to landfill.
Some 400,000 tonnes of biodegradable municipal waste will be diverted from landfill each year by 2020 as a result of ...</description>
		<link>http://www.gspr.co.uk/2010/03/reducing-landfill-waste-and-getting-a-grant/</link>
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	<item>
		<title>Green procurement set to become the norm</title>
		<description>Green procurement set to become the norm

Food for thought - good news for those producing sustainable solutions 

Experts reveal public and private sector procurement professionals are increasingly willing to demand suppliers fall into line with green best practices by James Murray, BusinessGreen, 16 Mar 2010

Suppliers to the public and private ...</description>
		<link>http://www.gspr.co.uk/2010/03/green-procurement-set-to-become-the-norm/</link>
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		<title>How innovative design could revolutionise our domestic carbon footprint</title>
		<description>Clever ideas on Low Carbon Economy.com - but will manufacturers act?

Household products could save 8m worth of carbon with simple redesign

15/03/2010 09:18:02
Manufacturers could save around eight million tonnes of carbon each year through using better eco-design principles, according to a newly-published eight-year study into the carbon footprints of over 2,000 ...</description>
		<link>http://www.gspr.co.uk/2010/03/how-innovative-design-could-revolutionise-our-domestic-carbon-footprint/</link>
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		<title>Why being different is the best way to win</title>
		<description>Excellent advice in Management Today on differentiating your company - it also makes it easier to build your media awareness if you're different

 

Why being different is the best way to win
Date: 01-Mar-10   Alastair Dryburgh

Since when was running with the herd good for a company's performance? It's all ...</description>
		<link>http://www.gspr.co.uk/2010/03/why-being-different-is-the-best-way-to-win/</link>
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		<title>Science fiction becomes fact?</title>
		<description>Science fiction turns fact as 'internet of things' draws closer
Fascinating piece which started with Bill Gates predicting intelligent fridges becomes ever more a reality - The Guardian

Bobbie Johnson, San Francisco
guardian.co.uk,	 Monday 1 March 2010 09.00 GMT

Advertising that uses advanced technology - explored in the film Minority Report - is one ...</description>
		<link>http://www.gspr.co.uk/2010/03/science-fiction-becomes-fact/</link>
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		<title>Retailers early adopters of social media</title>
		<description>- Retailers early adopters of social media - but is it right for all businesses? Interesting article in Internet Retailing this week

Where is SEO and PPC heading in 2010?

by Sarah Clark on February 19, 10

Independent search marketing agency Greenlight has come up with a list of the top ten trends in ...</description>
		<link>http://www.gspr.co.uk/2010/02/retailers-early-adopters-of-social-media/</link>
			</item>
	<item>
		<title>Developing and sustaining web traffic</title>
		<description>How to maximise your investment in your website
So, you’ve invested money in your website and got it up to scratch, but you’re concerned about the number of visitors you are getting? For many small to medium sized organisations this is a typical concern. Here are some basic steps you can ...</description>
		<link>http://www.gspr.co.uk/2010/02/developing-and-sustaining-web-traffic/</link>
			</item>
	<item>
		<title>Journalists vs digital communications</title>
		<description>Interesting piece in the Independent on the usefulness of PR people in the digital age - just shows there's nothing like contacts...

	PR is traditionally perceived as being all about selling stories to journalists, but the media landscape is changing rapidly, so that a powerful blog can overshadow a newspaper story. ...</description>
		<link>http://www.gspr.co.uk/2010/02/journalists-vs-digital-communications/</link>
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